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Workspace Elements to Engage Generation Z Employees
May 20, 2019

The envelope of today’s workspaces is being pushed further and further. If Steve Jobs taught us anything, it’s that design matters. The better the design, the better the experience and the higher the engagement. The same applies to today’s workspaces.

When deciding if they wanted to work at a company, 91 percent of Generation Z said technological sophistication would impact their interest in working at a company.

It’s no wonder so many of today’s tech giants are investing heavily into new, high-tech, and innovative workspaces. Besides creating a functional workspace, the office’s design is being used as a recruiting and employee-engagement tool.

What does the design of your workspace communicate to potential new hires and existing employees?
Providing workspaces that entice collaboration and offer unique experiences are a must.

It’s become more and more challenging to engage the next generation of employees at work. Work-life integration has replaced work-life balance. Nowadays, we take home more work, and we want more life at work. More employees (especially Generation Z) are looking for companies that offer rich and immersive experiences at work. And that starts with the physical workspace.

Design your workspace with these four elements in order to effectively attract, retain, and engage Generation Z:

1. Collaboration
Once you pinpoint the high-traffic areas, encourage collaboration by offering food or drinks nearby, placing stools or high tables there, or streaming Wi-Fi to the area.

2. Flexibility
Generation Z will be more productive and ultimately have a better impression of their employers when they have workplace flexibility.

3. Value infusion
Bring your company values to life by naming meeting rooms after each value, writing them on the walls, printing them on business cards, looping them on digital displays, or creating images or badges that employees can share on social media.

4. Well-being
Generation Z value a healthy lifestyle and are interested in blending that lifestyle with work.

Natural light enhances energy and results in more productivity; find ways to leverage natural light in your workspace. The right colors can brighten moods. Color psychologists have found that green promotes calm, blue is stimulating, and yellow spurs creativity. Other perks that can promote a healthy workspace: ergonomic chairs, meditation spaces, nap rooms, dogs at work, and standing desks.

Source: INC Magazine

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